A surface with a Lambertian BRDF has the characteristic that independent of the direction from which one looks at that surface, one receives the same amount of reflected energy (i.e. a diffuse surface point looks the same from all possible directions). Lets consider a small plane orthogonal to this looking direction:
- If one looks straight at the surface (i.e. the looking direction is parallel to the surface normal), the projected surface area of that plane onto the surface along the looking direction is equal to the surface area of the plane (i.e. orthogonal projection).
- If one looks along a sharp angle at the surface, the projected surface area of that plane onto the surface along the looking direction is much larger than the surface area of the plane.
Assume an isotropic BRDF (i.e. the same reflection factor independent of the looking direction), the following normalization factor and probability density distribution over the hemisphere are obtained:
$\int_\Omega 1 \, d\omega = \int_{0}^{2\pi} \int_{0}^{\pi/2} \sin\theta \, \mathrm{d}\theta \, \mathrm{d}\phi = \int_{0}^{2\pi} \int_{0}^{1} \, \mathrm{d}\!\left(\cos\theta\right) \, \mathrm{d}\phi = 2\pi$
$\mathrm{pdf}\!\left(\theta, \phi\right) \equiv \frac{1}{2\pi}$.
Unfortunately, the differences in projected surface area dependent of the looking direction remain and thus this isotropic BRDF violates the above definition of a Lambertian BRDF.
To counteract the differences in projected surface area dependent of the looking direction, the reflection factor must compensate and be dependent of the looking direction as well. This compensating factor is $\cos\theta$ (i.e. decreases from orthogonal, $\theta=0$, to glancing, $\theta=\pi/2$ directions). The following normalization factor and probability density distribution over the hemisphere are obtained:
$\int_\Omega \cos\theta \, d\omega = \int_{0}^{2\pi} \int_{0}^{\pi/2} \cos\theta \sin\theta \, \mathrm{d}\theta \, \mathrm{d}\phi = \int_{0}^{2\pi} \int_{0}^{1} \cos\theta \, \mathrm{d}\!\left(\cos\theta\right) \, \mathrm{d}\phi = \pi$
$\mathrm{pdf}\!\left(\theta, \phi\right) = \mathrm{pdf}\!\left(\theta\right) = \frac{\cos\theta}{\pi}$
Alternatively, one can start reasoning from the amount of incident energy as well (dual). Lambert's cosine law + conservation of energy:
$\rho_d \int_\Omega \cos\theta \, d\omega = \rho_d \pi \le 1$
(For more info see this article, thanks to @Tare.)
Note that diffuse is not the same as isotropic:
- The reflection from a surface with a Lambertian BRDF is diffuse and non-isotropic.
- The brightness perceival from a surface with a Lambertian BRDF is non-diffuse and isotropic (i.e. looks the same from all possible directions).
(Similar for diffuse area light sources.)